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New Construction vs. Resale in Franklin & Mt. Juliet — Here's What the Numbers Actually Say

New Construction vs. Resale in Franklin & Mt. Juliet — Here's What the Numbers Actually Say The answer is more nuanced than most people expect. Here's the real data: 🏗️ Franklin — New Construction Median price: $1.25M | $409/sq ft | Represents 17% of the market Builder incentives and warranty protection — but a significant premium over resale. 🏡 Franklin — Resale Median price: $850K | ↑ 4.6% YoY | ~90 days on market More negotiating room than buyers have had in years — and $400K less than new construction. 🏗️ Mt. Juliet — New Construction Median listing: $600K | $237/sq ft | 203 active listings Nearly price-equivalent to resale, which means builder incentives become the deciding factor. 🏡 Mt. Juliet — Resale Median price: $597K | Flat YoY | ~112 days on market Real buyer leverage right now, especially on price and repairs. The incentive advantage buyers are missing: Builders across both markets are offering rate buydowns that can get you into the mid-5% range — saving roughly $100+/month compared to a standard resale mortgage. That's real money over 30 years. The bottom line: In Mt. Juliet, new and resale are nearly identical in price — so builder incentives tip the scales. In Franklin, resale saves you $400K+ upfront, but new construction delivers warranty protection and modern finishes that older homes can't match. Neither is universally better. It depends on your timeline, budget, and priorities and that's exactly what I help buyers sort through.
New Construction vs. Resale in Franklin & Mt. Juliet — Here's What the Numbers Actually Sa | Scott Hardesty